30.5.08

Pioneers of the New Frontier


by Eric Kohn

A few days ago, YouTube film manager and Wonderland Advisory Board member Sara Pollack took a nice long look at the way digital distribution has been kickstarting filmmaker careers in unique bottom-up strategies that Hollywood can't touch. She mentioned a few examples, each of which showcased a different approach. The key here isn't the setting of precedents so much as the importance of experimentation: Each artist was willing to subject themselves to uncharted terrain in order to reach audiences that would otherwise seem unattainable. Here's a quick overview of the bolder ones whose efforts paid off.




Eccentric California artist M dot Strange didn't want to sell his soul to Hollywood after his far-out animated work We Are the Strange premiered at Sundance. Instead, he continued to build a devout group of fans who follow his every move on YouTube and elsewhere. Check out M dot's revealing lecture, where he recaps the whole experience, at a recent appearance in Berlin.

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